901 Day Returns to Beale Street with Memphis’ Music, Flavor,and a Whole Lot of Soul

Presented by the City of Memphis with support from WYXR, Memphis Grizzlies, iHeart, The Greater Memphis Chamber, Beale Street, the Downtown Memphis Commission, and ArtsMemphis

Memphis, Tenn. – August 28, 2025 – Memphis, get ready to show up and show out. The City of Memphis proudly presents 901 Day on Beale, headlined by Project Pat with multiple surprise guests, an all-day celebration of everything that makes our city unforgettable — set for Monday, September 1, from 11 a.m. to 7 p.m. across Beale Street and Handy Park.
 
With the support of partners WYXR, iHeartRadio, the Memphis Grizzlies, ArtsMemphis, Beale Street, The Greater Memphis Chamber, and the Downtown Memphis Commission, this year’s 901 Day promises to be one of the biggest yet — a full day of live performances, hands-on activities, local vendors, and family-friendly fun that proves why Memphis is and will always be Culture City.
 
“901 Day is the perfect opportunity for us to say yes — yes to who we are and yes to everything we can be,” said Mayor Paul Young. “It’s a day to celebrate our talent, our soul, and our people, and to remind the world that Memphis is full of life, pride, and possibility. So come join us on Beale Street, let’s fill it with music, joy, and the unstoppable spirit of our city.”
 

MAIN STAGE – Beale @ Fourth Street

Hosted by WYXR and iHeartRadio, with special guest performances produced in partnership with Peppa Mouth of the South

 

Sounds Like Memphis! Music Stage
12:00 p.m. – DJ Alpha Whiskey
12:55 p.m. – The Sensational Barnes Brothers
1:35 p.m. – Tyke T Grizzlies
2:05 p.m. – Big Sue / K97 – Hallelujah/WDIA
3:00 p.m. – Stax Music Academy
3:45 p.m. – Brezay Grizzlies
4:15 p.m. – Mike T / K97 – South Memphis Hype Man – Grizz Toss
5:10 p.m. – Hope Clayburn’s Soul Scrimmage
6:10 p.m. – DJ Alpha Whiskey – K Carbon – Grizzlies Toss
6:35 p.m. – Headline Set – Don’t Miss Surprise Guests!

 

MORE 901 DAY ACTIVATIONS ALONG BEALE STREET

The Spark @ Handy Park Stage
11:00 a.m. – Ekpe Abioto
11:35 a.m. – Cazateatro
12:10 p.m. – New Ballet Ensemble
12:45 p.m. – Central High School Jazz Band
1:20 p.m. – The Big We Community Sing
2:10 p.m. – Collage Dance Collective
2:45 p.m. – Princeton James Kooler Kids
3:25 p.m. – Alive Paint + Kia Shine
4:00 p.m. – Demi Blvck Fashion Show

901 Riffs & Reels + Memphis Teen Creative Summit
11:00 a.m. – Memphis Teen Creative Summit
12:05 p.m. – Fireside Chat with Mayor Young
12:35 p.m. – Memphis Teen Creative Summit
2:00 p.m. – Riffs and Reels: Film Shorts
2:50 p.m. – Riffs and Reels: Writers Room

FAMILY FUN & INTERACTIVE ZONES

  • Touch-A-Truck (Second @ Beale, 11 a.m.–4 p.m.): Fire trucks, police cruisers, garbage trucks, and more for kids (and grown-ups) to explore.
  • Maker Space (Third @ Beale, all day): A creative corner filled with DIY art, crafts, and hands-on activities.
  • Vendor Market (Handy Park): Shop local goods and rep Memphis with pride.

901 Day on Beale is free and open to the public. Come early, stay late, support local, and soak up every ounce of Memphis pride.

For more details and updates, follow City of Memphis on social media:

Linkedin Facebook Instagram Twitter

Media Contact:

Arlenia Cole, Media Affairs Manager, City of Memphis

[email protected]